Strategic Management of Technological Innovation

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Sort order. May 01, Peterwilliam added it. If you are an entrepreneur, or if you are creating, inventing or building something in any setting you should read this book. It is a total tour of innovation management not just inside the organization, but in the context of the external innovation environment. This is solid material, not the management fad of the moment.

Nov 15, Eric Herr rated it really liked it. I found this book to be very well laid out and it provided excellent examples on how to bring new innovative ideas to a business environment. This included conception to introduction to implementation. Jul 31, Dj rated it really liked it. I'm very into this subject right now. It was a great book. Read 3rd Edition.

Strategic management of technological innovation

Nice introduction to world of innovation. Amazing overview of how to strategize for innovative startups. The case studies in the beginning of each chapter were really helpful.


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  • It's easy to read through, and with lots of practical examples, it's fun as well. Recommended for all future innovation strategists and entrepreneurs. This is a scholarly work that provides a firm foundation for strategic thinking and management of innovation. There is much depth and logical reasoning, supported by research that underlies the exposition.

    A must read for all technology managers today. Jan 24, Zeeshan Abbasi rated it it was amazing. I read book for knowledge. Israel Dominguez rated it it was amazing Feb 22, Rana rated it really liked it Dec 14, Aybein rated it liked it Mar 21, Amy rated it liked it Jan 04, Colleen Forbes rated it really liked it Jul 08, Andrea Allen rated it really liked it Jun 25, Tarik Chebib rated it really liked it Dec 03, Jenny rated it liked it Nov 18, Bahar Espiritu rated it really liked it Sep 01, Hamza Temimi rated it really liked it Dec 23, Stef rated it it was ok Oct 21, O-P rated it liked it Sep 02, Nate Edwards rated it it was ok Dec 27, Lou rated it did not like it Jul 11, The Solow residual is the GDP growth represented by technological change.

    Average world GDP per capita has risen steadily since and cannot be attributed solely to the growth of labor and capital inputs. Show Figure 1. The story is not all positive, however. Sometimes technological innovation results in negative externalities such as pollution and medical technologies can have unanticipated consequences. Successful innovators have clearly defined innovation strategies and management processes that result in a greater percentage of successful products and shorter development cycles.

    Incremental improvements take less time than next generation improvements while new-to-the-world products or technologies take the longest. The Innovation Funnel depicts the new product development process as beginning with many new product ideas going in the wide end and ending with very few projects making it through the development process the bottom of the funnel.

    To achieve these goals, a firm needs i. An in-depth understanding of the dynamics of innovation, ii. A well-crafted innovation strategy, iii. A well-designed processes for implementing the innovation strategy.

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    V Course Overview Show Figure 1. Part I focuses on how and why innovation occurs in an industry and why some innovations rise to dominate others. Chapter 2 focuses on the sources of innovation. The questions addressed include: Where do great ideas come from? How can firms harness the power of individual creativity? What role do customers, government organizations, universities, and alliance networks play in creating innovation? Chapter 3 considers the types and patterns of innovation. The questions addressed include: Why are some innovations much harder to create and implement than others?

    Why do innovations often diffuse slowly even when they appear to offer a great advantage? What factors influence the rate at which a technology tends to improve over time?

    Strategic Management of Technological Innovation

    Chapter 4 focuses on industries characterized by increasing returns. The questions addressed include: Why do some industries choose a single dominant standard rather than enabling multiple standards to coexist? What makes one technological innovation rise to dominate all others, even when other seemingly superior technologies are on offer?

    How can a firm avoid being locked out? Is there 7. Chapter 5 highlights the importance of entry timing. The questions addressed include: What are the advantages and disadvantages of being first to market, early- but-not-first, and late? What determines the optimal timing of entry for a new innovation?

    Part II focuses on the formulation of technological innovation strategy. Chapter 6 reviews the basics of how a firm can assess its current position and define its strategic direction. Chapter 7 examines a variety of methods for choosing among innovation projects including both quantitative and qualitative methods. Chapter 8 focuses on the important role collaboration can play in the development of new products and processes. The questions addressed include: Should the firm partner on a particular project or go solo? How does the firm decide which activities to do in house and which to access through collaborative arrangements?

    If the firm chooses to work with a partner, how should the partnership be structured? How does the firm choose and monitor partners? Chapter 9 provides an overview of the options a firm has for appropriating the returns to its innovation efforts. The questions addressed include: Are there 8. How does a firm decide between a wholly proprietary, wholly open, or partially open strategy for protecting its innovation?

    Part III focuses on implementation. The questions addressed include: Do bigger firms outperform smaller firms at innovation? Is it possible to achieve creativity and flexibility at the same time as efficiency and reliability? How do multinational firms decide where to perform their development activities? How do multinational firms coordinate their development activities towards a common goal when they take place in multiple countries? The questions addressed include: Should new product development processes be performed sequentially or in parallel? What are the advantages and disadvantages of using project champions?

    What tools can the firm use to improve the effectiveness and efficiency of its new product development processes? How does the firm assess whether its new product development process is successful? Chapter 12 builds on the previous chapter by illuminating how team composition and structure will influence project outcomes. The questions addressed include: How big should teams be?

    What are the advantages and disadvantages of choosing highly diverse team members? Do teams need to be collocated? What type of team leader and management practices should be used for the team? Chapter 13 reviews innovation deployment options. The questions addressed include: How do we accelerate the adoption of the technological innovation?

    How do we decide whether to use licensing or OEM agreements? Does it make more sense to use penetration pricing or a market-skimming price?

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    What strategies can the firm use to encourage distributors and complementary goods providers to support the innovation? Why is innovation so important for firms to compete in many industries? Innovation enables firms to: -introduce more product and service variations, enabling better market segmentation and penetration; -improve existing products and services so that they provide better utility to customers; -improve production processes so that products and services can be delivered faster and at better prices.

    Increasing globalization has both expanded the potential markets for many firms while simultaneously exposing them to greater competition; this has resulted in firms putting more emphasis on innovation as a lever of competitive differentiation. What are some of the advantages of technological innovation?

    Technological innovation increases knowledge, and makes more options available. On the whole, evidence suggests that technological innovation has increased GDP and standards of living worldwide. Technological innovation also, however, poses some risk of negative externalities, e. Students may also suggest that technological innovation may or has lead to the loss of diversity in culture and traditions.

    The instructor may wish to encourage them to debate such risks of innovation versus the ways that innovation has enhanced our lives. Why do you think so many innovation projects fail to generate an economic return? Innovation is an inherently risky undertaking.

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    Most innovation projects are characterized by both technical uncertainty will the project result in a technically feasible product or service? In their eagerness to innovate, firms are at risk of undertaking too many projects, overestimating their potential returns and underestimating their uncertainty. This is compounded by the fact that many people mistakenly believe that creativity can only be tapped through an unstructured process, when in fact innovation is most powerful and has a greater likelihood of success when it is planned and implemented strategically.

    Individual creativity is considered to a function of intellectual abilities, knowledge, thinking styles, personality traits, intrinsic motivation and environment. Firm creativity is more than the sum of member creativity. Firm creativity is also a function of the organizational structure and the strategic management approach employed. The chapter moves on to explore how creativity is transformed into innovative outcomes by the separate components of the innovation system e.

    Firms are most likely to collaborate with customers, suppliers, and universities, though they also may collaborate with competitors, producers of complements, government laboratories, nonprofit organizations, and other research institutions. Emphasis is placed on developing an understanding of technological clusters including how they are formed and the benefits associated with them.

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    The role of knowledge transfer in the creation of clusters is demonstrated in the context of Silicon Valley. To help students understand the relationship between creativity and innovation. To explore, quantitatively and qualitatively, the role played by individuals, firms, universities, governments, and non-profits in innovation. The chapter highlights the role of collaborative networks in innovation, including technological spillovers, and technology clusters.

    Innovation can arise from many different sources including individuals, firms, universities, government laboratories and incubators, and private non-profit organizations.